My Big Idea is focussed on 10 topics. The 10 Ideas under each topic with the most votes from Registered Users at the end of the Challenge Period will form a shortlist of 100 ideas (the Shortlisted Ideas). In the case of a tie for the final Ideas to be included in as Shortlisted Ideas, Australian Futures Project will make a practical judgement on which Ideas are included.


Australian Futures Project will appoint a panel of 10-20 judges (Panel), with one person from each of our major partners (including the following), with the aim of creating a diverse Panel.

  • Amazon Web Services
  • AT Kearney
  • Australian Futures Project
  • Channel Seven
  • Foundation for Young Australians
  • La Trobe University
  • Macquarie Group
  • News Corp Australia
  • Pollenizer
  • Social Ventures Australia
  • University of New South Wales
  • University of Technology Sydney


The Panel will review all Shortlisted Ideas and choose 10 winning Ideas based on the following process:

  • Australian Futures Project will undertake limited due diligence on each of the Shortlisted Ideas and score each Shortlisted Idea on each of the criteria in Section 4 out of four (giving a total score out of 20) (Score). If two or more Shortlisted Ideas are similar, Australian Futures Project may merge them and treat the merged Idea as one Idea for the purposes of judging.

  • Australian Futures Project will provide the Panel with a list of the 100 Shortlisted Ideas ranked by Score within each topic.

  • The Panel will work deliberatively to choose ten winning Ideas, taking into account the following considerations:

Each winning Idea should match the capability and focus of an incubating partner.

Each incubating partner should have a winning Idea that matches its capability and focus.

Ideally there will be one winning Idea from each of the 10 topics.

The 10 winning Ideas as a portfolio should benefit a range of demographics, locations, and industries.

The 10 winning Ideas should have a range of implementation methods (eg, commercial, philanthropic, social enterprise, government, etc).

If there are not 10 ideas that are strong across all of the five criteria in Section 4, the 10 winning Ideas as a portfolio should cover those five criteria.

Although voting by Registered Users determines which Ideas are Shortlisted Ideas, the winning Ideas will not necessarily be the Shortlisted Ideas with the most votes, and although the Score is instructive, the winning Ideas will not necessarily be the Shortlisted Ideas with the highest Scores.

The Panel will present its decision to Australian Futures Project, which must accept the result as long as each winning Idea complies with the terms and conditions.


  • Public Benefit: The Idea should be clearly in the public interest, making a positive contribution to the wellbeing of a community or society as a whole, beyond the private interest of an individual or group of individuals. The Idea must not be harmful to anyone.

  • Technologically Feasible: While the Idea can be innovative, it must not rely on major or unrealistic advances in currently available technology.

  • Economically Viable: There must be at least a medium chance of the Idea having a self-funding business model or securing philanthropic or government support, at least at a pilot scale.

  • Clear: Ideas do not need a fully developed implementation strategy, but they must clearly state what the problem is that they are solving, and clearly explain what the proposed solution is.

  • Original: Ideas must not be existing projects (particularly with links to established organisations).